Matcho Promos
posted:
I was digging through my flat files yesterday and found this, a prized vintage Mark Matcho sourcebook ad from maybe ten years ago. Perhaps you guys/gals might remember this one? I just read Edel's notes about Mark's promos always causing joy among everyone, so I thought it apropos to post this.
I thought Edel's comment about the fact that Mark's promos are always extraordinarily smart was an especially pertinent observation. Besides the awesome draftsmanship, one can always sense that there's a brain that's really at work, along with deep wit and often excellent writing.
What more could an art director want, for crying out loud?





















