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Edel Rodriguez
Hipsterism deconstructed
posted:
I was lured in by the slacker stencil type. I did a lot of that back in the 80's
Today’s New York Times Magazine cover story is an interesting read for a lot of reasons.  If you’re an illustrator with ideas about expanding your name or work into other mediums it’s definitely worth reading.

I get calls once in a while for “hip” things that have yet to materialize.  I tell’em I’m not “hip”, and that I don’t even have a little “flow”, but it doesn’t matter, my drawings are hip!

I got so tired of hipsters, especially those wearing the “Che” shirts, paying $5 for coffee, and wearing $200 I-pods, that I did that Communication Arts cover as a statement on the supposed rebel underground.  Once it came out, one of the “brands” in the art got in touch and wanted to make t-shirts for their comrades.  I told them I was making fun of them, but it didn’t matter, they thought it was funny too.  So, now, there’s the anti-Che shirt, shirt.  Post modern nirvana.

I started getting annoyed by hipsters when they started wearing trucker hats and those mechanics shirts with the name over the pocket.  I found it annoying since my dad is a truck driver and all my uncles were mechanics.  I don’t know, it just rubbed me the wrong way.

The only trucker hat I have other than my dad’s is one I swiped from that other anti-hipster hipster, John Hersey.  But, I’ve never worn it, it’s too cool for me. 

Check out the New York Times article here.  It’s pretty good.
"Brand CAChé"
The anti-Che shirt, shirt.
My dad, Tato, the original hipster!
John Hersey's cool trucker hat
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