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logo committee (revision hell)
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Update: "Soar" rises to occasion.
Just wrapped logo with Anne Leigh and a committee of other important TimesSavants®. Lets play a game: you choose the logo you prefer (and give reasoning) and later tonight when it goes live I'll disclose the one they actually chose. One guess. Who ever guesses correctly will receive my entire poster collection (some 10 posters/ books) signed but not delivered (I'm cheap, you'll have to pick it up). OK, below are the marks exactly as I presented them to Anne. Turn over any numbered leaf to pick your poison:
Not sure where this icon will land. Could be on the cover, who knows. I'll update this post as things transpire. Thx to the Itty Bitty Times committee who drove this one home...
I have yet to see the print version of how this ended up looking (sadly after a decade of every day Times, last week we decided to receive the weekend edition) but the online version this morning erred in showing the sketch. I know. I know. Who cares if its weak, your name doesn't go on it anyway! Fine. You're right. But no— you're actually wrong. I've been doing these cheap Times icons for a long while, and, on occasion clients like Ogilvy call the Times and specifically ask who drew a certain design. This happened recently with my linear icons and I ended up scoring a large corporate account that netted me a good paycheck— a 50,000 paycheck. So yes, anonymous design CAN pay off! And its important that anything you do that could be considered a "donation" (I've never called Times illustrations donations but Luba Lukova does) be done to your liking. Ultimately, you are the only one who stands to gain.
Here is what I assume ran in print too. Its a wonky sketch. Its bad. Theres a reason no one chose it. Its unfinished. I don't know the real reason it ran this way. Perhaps the committee just felt I was owed a slap in the balls. Fine. Just run whatever the hell you like. I'm anonymous!
I'm proud of this collab with Kelly. She had a few minor alterations but she would never run something I was unhappy with. Anonymous or credited. Or unfinished with.
here is the final version. I don't like it. And I don't care if you do. It's mine. Or was. Until the itty bitty logo committee came and made it shitty.


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