It’s another Super Bowl Week and that gives me a good excuse for sharing this look back at a Jack Davis spread from the January 22, 1971 issue of LIFE Magazine. Each ran as a full page. As depicted in the opener, the Baltimore Colts and the Dallas Cowboys met in Super Bowl V. For those keeping score, the final was Colts 16, Cowboys 13. Text: “The last crunch-at last! At 8:30 p.m. last June 27, on a sultry summer evening in Lubbock, Texas, the cameras flicked on and Jim O’Bien of the University of Cincinnati kicked off for the East in the coaches All-America football game. Shortly thereafter TV addicts coast to coast were savoring their first crucial third down of the 1970-71 season. Summer mellowed into autumn and autumn raged into winter and promised “great halftime shows” came and went unwept. It will be all over-finally-next Sunday, Jan 24, after the Pro bowl all-star game in Los Angeles. Between June and January the three major networks gave us 500 hours of televised football-as many hours as an average man puts in on the job in twelve weeks. Artist jack Davis, as sturdy and faithful a fan as exists among tens of millions, here offers parting shots his musings on the season as it passed…and passed…and ran…and passed.”