Here is an illustration that I did for the fabulous SooJin Buzelli at Plansponsor Magazine. This piece is for the article,
"Hidden Agenda". SooJin distilled this technical story regarding hidden 401K fees into a simple paragraph.
image: hidden elements being revealed in lawsuits. Small plans attacking providers over hidden fees and inadequate disclosure.Hidden is the main concept.
I pulled the sentence,
"harbinger of things to come" from the first paragraph and focused some of my ideas around bad luck and omens.
SooJin, continues to be the Art Director of surprise and picked the wildest concept.